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Accra Brewery Company Profile

Accra Brewery Company is a brewery company based in Ghana Accra. It was founded in 1931. Accra Brewery Limited. The company\’s main business is brewing of beer, malt and aerated soft drink. ABL is the producer of Club Beer, Castle Milk Stout, Stone Lager, Club Shandy, Vitamalt, Muscatella etc.

Accra Brewery Company

Accra Brewery Company is a brewery company based in Ghana Accra. It was founded in 1931. Accra Brewery Limited. The company\’s main business is brewing of beer, malt and aerated soft drink. ABL is the producer of Club Beer, Castle Milk Stout, Stone Lager, Club Shandy, Vitamalt, Muscatella etc.

Profile

EXECUTIVE LEADERSHIP

Chairman of the Board – Charles Mensa

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Vice Chairman of the Board – Brian Richard Hirsch

Operations Director — Benjamin Afakey

Corporate and Legal Affairs Manager – Adjoba Kyiamah

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Managing Director, Director – Gregory Metcalf

Accra Brewery Company Contact

El Nassar Building

22 Farrar Avenue

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Ghana

+233.21.228944

Who owns Club beer in Ghana?

The Company’s ultimate holding company is SABMiller Plc.In 1997, SABMiller Plc {then South African Breweries (SAB)} acquired controlling shares of ABL through its acquisition of Overseas Breweries Ltd.

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The acquisition and subsequent infusion of capital and expertise propelled the expansion of its brand portfolio with the introduction of Castle Milk Stout, and very recently, Beta Malt, unto the Ghanaian market.

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apping this era is the US$130 million expansion project that has resulted in the construction and installation of three new packaging lines warehouse with hard stand and loading area electricity substation two additional power generators ten new beer tanks two additional water storage tanks a water treatment plant sidewalks for location road and a new entrance with gate house and offices. The expansion was necessary and urgent as a result of the increasing need to meet consumer demands.

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Accra Brewery Limited’s (ABL) history began in 1931 when Overseas Breweries Ltd., a Swiss-registered company built the brewery in Adabraka, in an area later designated as the South Industrial Area of Accra.

The Nathan Institute of Zurich, Switzerland, was contracted to see to the general supervision of all construction works, installation of plant and machinery, and brewery technology. The building contract was awarded to Turner & Schilling, a local firm who, with the assistance of over 500 workers, completed all the buildings for the official opening.

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The Governor of the Gold Coast, Sir Shenton Thomas, inaugurated the Brewery, setting the company up as Ghana’s first non-traditional manufacturing company, and the first brewery in West Africa.

A number of factors threatened to derail the company’s fortunes in the 1930s.

a) Its flagship brand, CLUB Premium Lager, had to compete against a variety of imported beers.

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b) That era’s recession generally impacted industries around the world, affecting the sale of beer which was considered a luxury.

c)The subsequent outbreak of World War II disrupted the constant flow of raw materials, spares, etc.

In the first year of operation, a quantity of 24,411 cases = 8,878hl of beer and 2,076 dozen of soda and mineral water were sold. This was just enough to break even: for 1933/34, the books showed a moderate profit of £60.

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The following year, sales made was 54,102 cases of beer = 19,500hl and 6,795 dozens soda and mineral waters which meant that we produced nearly at as full as the installed capacity for the whole year which was about 20,00hl. From 1935 onwards, the company’s Board was able to repay its capital debts and declare a modest dividend of 7% of the equity capital.

Accra Brewery company products

The Company’s portfolio of product includes Stone Strong Lager, Castle Milk Stout, Club Beer, Castle Beer, Club Shandy, Club Dark, Club Mini, Escape and Vitalmalt, among others.

New Ownership and Expansion

The company’s ownership was revised in 1975 following the passage of an Investment Law. Consequently, Overseas Breweries Ltd. acquired 45% shares, the government of Ghana bought 40% shares, and the remaining 15% shares were floated to the Ghanaian public. In view of this new arrangement, Sekar Limited was brought in as Technical Management, formally heralding the company’s new and current identity as Accra Brewery Limited (ABL).

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As Accra Brewery Ltd

In spite of the company’s initial successes and strides, it was still saddled with problems. Favourable government policies in the mid-80s, however, improved its fortunes, resulting in increased production levels to meet consumer demand.

The company was also able to continue its stalled 4-Phase programme, which consisted of the installation of a new Bottling Plant and Warehouse pegged at C6.2 billion with a 100% production target. On the occasion of its 60th milestone, the company financed the construction of a new bottling hall and warehouse at a cost of C1.8 billion, from its own resources through re-investment of earned profit.

Source: Glusea

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